We had to determine what image we were selling in order to attract our target audience, therefore I chose to make my image rebellious, hence why I am seen in these pictures smoking and giving the impression I am careless. I think I performed this task very well as I took my time coming up with the concept and editing the digipack in Photoshop. From this task I have learnt how to use photoshop and how to promote a certain image for an artist/band, therefore this will come in handy when it is time to start my groups music video and digipack.
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